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EV9 Goes Beyond Korea, Global ‘Trend’ Germany to compete with German cars to win “If you succeed, you’ll get on the car.” It’s getting recognized

Kia broke into a mourning in the battleground of global automobile brands and finally competed and won in Germany, which was the benchmarking target.

According to Kia on the 5th, German automobile media ‘Auto Zeitung’ conducted a comparative evaluation of three electric sports utility vehicles (SUVs) of Mercedes-Benz and Audi from Germany.

Auto Zeitung, along with Auto Bild and Auto Motor Unt. Sport, is a reliable automobile media in Europe as well as Germany, which is strong in car pride (automobile + pride).

In this evaluation, Kia EV9 won over Mercedes-Benz EQS 450 and Audi Q8-etron.

The evaluation items consisted of five categories: ▲body ▲ driving comfort ▲ powertrain ▲ driving dynamic ▲ environment/cost.

Kia EV9 ranked first in three categories: body, dynamic driving performance, and eco-friendly and economic feasibility. The score is 3353. It was higher than Mercedes EQS 450 (3,317 points) and Audi Q8-e-tron (3,233 points).

“The Kia EV9 deserves to win the first comparative test with German premium brand electric vehicles,” Auto Zeitung said. “The high price competitiveness and excellent performance are unmatched.”

“Electric cars on a different level” is well received.

Kia’s EV9 also burst into mourning at the Global Automobile Awards. Design, performance, and practicality were all evaluated as the best.

It has reached the top of the list in the U.S., a battleground for global car brands, and Europe, which is famous for its strict evaluation. It was also evaluated as “an electric car on a different level.”

It was even selected as the “Family Car of the Year” at the “2023 Top Gear Awards,” organized by TopGear, a media that is highly influential in the global market and has been criticized for Korean cars.

The “2024 North American Car of the Year,” considered the Oscar of the automobile industry, was selected in the large SUV category.

It also received the “2024 British Car of the Year.” The award is selected by automotive journalists working in TopGear, Car, Autocar, What Car, and Auto Trader.

It also won the “2024 Women’s World Car of the Year.” It was also selected as the ‘Best Premium SUV’ and ‘Best SUV Interior’ at the 2023 Newsweek Auto Awards.

Kia EV9 does not have a large number of sales due to its high price of around 100 million won if it chooses a full option.

Instead, it is trying to win the title of “Car If Successful” with its acclaimed design, large indoor space, and advanced safety and convenience specifications.

Genesis G90, Mercedes-Benz S-Class, BMW 7 Series, Kia Carnival High Limousine, and Mercedes Sprinter are attracting attention as new powerhouses in this market.

Kia’s EV9 is also attracting attention in the corporate vehicle market for protocol and executive use, which is an essential course for “a car that you ride if you succeed.” You can see it by looking at the proportion of corporations.

According to Kia, 4 out of 10 units sold were contracted by corporations. Eight out of 10 corporate contracts chose six-seater seats that implement a comfortable and relaxed second-row living environment.

This means that it has been recognized for its value as a “shopper-driven car” (a car with a separate driver) for executives or VIP protocol.